WP7 Stakeholder Engagement and Dissemination of PLAID Outputs

ACTA will develop a draft PLAID dissemination plan for discussion at the kick-off meeting, which addresses the communication strategies (regional, national, EU), supports (digital, journal, events), tools (Website, FaceBook, Twitter, YouTube Channel) and approaches to be developed. This plan will be discussed with the IAB in M7 and up-dated at midterm [M14] and final meetings [M27].

ACTA will work with WP leaders and national team leaders to ensure that project outputs are broadly disseminated (in native languages where appropriate).

• An email list based on the farms and organisations identified in the inventory will be used to disseminate project results across Europe.
• Publication of the demonstration farms interactive map and linked database PLAID website, with links to the EIP Agri and other related web-sites (e.g. EUFRAS, IFOAM, CEMA) (WP3)
• Production of PLAID project leaflet, powerpoint and powerpoint template for general use
• Publication of WP4 videos (T4.3) in social medias, consortium member's websites, EIP website. PLAID will set up its own You Tube channel, linked to the popular Leaf You Tube channel to increase viewership
• Production of press releases and blog entries for publication of PLAID results in farming magazines and daily newspapers
• Delivery of information to existing European and national newsletters
• Practice abstracts from each WP will be developed in plain language and made available on the project web-site, participant web-sites, EUFRAS web-site and distributed at events (for detail see individual WPs)
• Publicising the "decision-support tools" from WP6 through related web-sites and the email list.
• Publication of scientific papers in open access journals

ACTA will lead in the establishment of groups and a set of events at national, supra-regional and EU level to enable extensive stakeholder engagement and co-development of project outputs.

• An International Advisory Board (IAB) has been recruited for the PLAID. ACTA will organise three meetings, coinciding with consortium meetings.
• National stakeholder consultative groups (NSCGs): Each national team will establish a consultative group, which will meet at minimum three times. In countries where there are members of both PLAID and AgriDemoF2F consortiums, the members will collaborate to develop a workable strategy (e.g. in Belgium, one joint stakeholder group may be appropriate, whereas in the UK, there could be separate stakeholder groups for England/Wales and Scotland).
• Supra-Regional Workshops: VIN, GPQ and HUT will organise supra-regional meeting engaging IAB, national stakeholders and practitioners (Northern Europe, Southern Europe and Eastern Europe) (see T3.4)
• Pan European Case Study meeting for validation and co-learning ACTA will bring together the leaders of the 24 demonstrations (WP5) to assess lessons learned and exchange experiences (see T5.4)
• Recommendations Workshop: HUT will lead a workshop with the IAB, WP4 virtual demonstration farmers, WP5 demonstration leaders, RUR-12-2017 to develop findings (see T6.3)
• Final Conference: ACTA and HUT will organise a joint Final Conference for PLAID and AgriDemoF2F. This will be held in Brussels to ensure the efficient communication of the project results at EU level. Experts from the IAB as well as actors and stakeholders preceding events will be invited, as well as participants in relevant EU projects (e.g. RUR-12-2017, Thematic Networks).

HUT will ensure that RUR-12-2017 consortium members are invited to meetings and consulted project activities to ensure efficient access to the inventory and communication of findings. Target interactions will also be undertaken with the EIP Agri Service Point, the ENRD, the Sub-Group on Innovation and the SCAR AKIS Strategic Working Group. EIP Agri Operational and Focus Groups will be part of the WP3 inventory data collection process. At least

5 presentations EIP related and academic conferences (throughout the project) are anticipated. In addition, practice abstracts in the EIP Agri format will be produced and submitted to the EIP Agri database at midterm and final reporting periods of the project.